---
title: Where captured leads land
description: The stage, lead source and lead type a captured lead gets, how duplicates are handled, and when Relivo alerts you.
search:
  keywords: [lead source, lead stage, lead type, duplicates, dedupe, merge, new lead stage, captured leads, where do leads go, existing contact]
related:
  - /lead-capture/every-way-a-lead-can-reach-you
  - /notifications/choose-how-you-hear-about-new-leads
  - /analytics
  - /today
---

A captured lead goes to **Leads** and **Today** as a new active lead, with its lead source already filled in. If the person is already one of your contacts, the submission is added to that contact instead.

## Duplicates

Relivo looks for a contact with the same email address first, ignoring case, then for one with the same phone number. When it finds one:

- No second contact is created. The submission appears on the existing contact's **Timeline** and in your **Inbox**.
- A phone number or address in the submission is saved to that contact.
- Their stage, lead source and lead type don't change.

## Stage, source and type

A new contact gets:

| | Lead form | Form integration | Property microsite |
| --- | --- | --- | --- |
| Stage | Your first lead stage | Your first lead stage | Your first lead stage |
| Lead source | The form's name and "form", such as "Homepage form" | What you chose under **Sent from**, such as "Zapier" | "Property microsite:" and the microsite's title |
| Lead type | Seller for home valuation and seller consultation forms, otherwise buyer | The submission's lead type if it sends one, otherwise buyer | Buyer |

Your first lead stage is New Lead unless you renamed it. To change a contact's lead source later, open the contact, click **Edit contact** and change **Source**.

## When you get an alert

- Lead forms and form integrations alert you when they add a *new* contact. A submission from someone you already have appears on their timeline without an alert.
- Property microsites alert you on every inquiry, from a new or an existing contact, and add a high priority task, due today, to respond. An inquiry also makes an existing contact an active lead again.

How the alert reaches you is set in **Settings** > **Notifications**. See [Choose how you hear about new leads](/notifications/choose-how-you-hear-about-new-leads).

:::note
A microsite's **Email me when someone fills in the form** switch turns off all alerts for that microsite's inquiries, by email and by text. The inquiries still appear on **Today** and in **Leads**.
:::